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AI Insights · Timothy · April 2022

Top 5 Personal Finance Budgeting and Planning Apps in the Middle East - Q1 2022

Explore the performance of the top 5 personal finance apps in the Middle East during Q1 2022, including download trends, revenue, and active users.

Top 5 Personal Finance Budgeting and Planning Apps in the Middle East - Q1 2022

In the first quarter of 2022, the top 5 personal finance budgeting and planning applications in the Middle East showed varied performance trends on a unified platform. Below, we delve into the weekly downloads, revenue, and active user metrics of these apps, based on data from Sensor Tower.

Cashee: Teen Money Management saw significant fluctuations in downloads throughout Q1 2022. Starting with 661 downloads in the last week of December 2021, the app experienced a peak of 25.4K downloads in the week of February 21. However, this was followed by a decline, ending the quarter with 869 downloads in the last week of March.

Splitwise maintained a steady revenue stream, with weekly earnings fluctuating between $256 and $441. The highest revenue was recorded in the week of January 10. Downloads for the app showed a consistent increase, peaking at 3.2K in the last week of March. Active users also displayed an upward trend, starting at 19.8K in late December and reaching 20.2K by the end of March.

مصاريف generated modest weekly revenue, peaking at $56 in early January. The app's weekly downloads fluctuated, peaking at 2.7K in mid-March. Active user numbers remained relatively stable, averaging around 25K throughout the quarter.

CashBook: Business Ledger Book showed consistent download numbers, ranging between 1.1K and 2.3K per week. Active users for the app also maintained stability, averaging approximately 3.4K to 3.7K weekly.

MySalary - Manage your money experienced stable download trends, with weekly numbers varying from 1.1K to 1.9K. The highest download count was 1.9K in the last week of March.

Overall, these top personal finance apps demonstrated varied performance in downloads, revenue, and active user engagement throughout Q1 2022 in the Middle East. For more detailed insights and data, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2022